Cookie Policy At Mythic Swords UK

Last updated: August 28, 2025

This Cookie Policy outlines the mechanism and intent behind the cookies implemented on mythicswords.co.uk. The document further specifies the categories of cookies employed on the site and the means by which you may adjust your consent.

1. Definition of Cookies

Cookies are discreet text files that your browser stores on your device—be it a personal computer, tablet, or smartphone—upon your entry to a website. Their primary purpose is to enhance site functionality and to deliver aggregate data to the site administrator. Cookies do not carry personally identifiable data, such as your name or residential address.

2. Application of Cookies on Our Site

Cookies are deployed to enrich the online shopping experience and to optimise site operation. The functions supported by cookies include the following:

Subscription retention: For instance, maintaining your signed-in status across pages.
Preference retention: Notably, sustaining the contents of your shopping cart.
User behavioural insight: Analytics on navigation patterns inform the identification of frequently visited pages, the rectification of site errors, and forward development.
Contextual merchandising: Presenting products and advertisements aligned with your previously observed categories.

3. Cookie Categories and Their Functions

Cookies are arranged by function to clarify each entity’s role. The upcoming sections will elucidate the various categories and their specific operational purposes on this site.

Strictly Necessary Cookies: These cookies are indispensable for the core functionality of the website. They enable critical activities including secure login, cart management, and the transmission of purchase instructions. These cookies do not store data that would permit identification of a user, nor are they repurposed for marketing analytics.
Performance and Analytics Cookies: A collection of cookies that sends anonymous statistical data to third-party analytics tools, including Google Analytics. Such cookies quantify pageview frequency, monitor exit volumes, and register page error rates, among other site performance indicators. The patterns are aggregated to refine load speeds, layout efficiency, and user flow.
Functionality Cookies: These cookies persistently store your preferences, such as the preferred username and selected interface language, allowing immediate application of personalised settings on subsequent sessions.
Targeting and Advertising Cookies: Cookies of this category monitor your browsing sequences to construct a non-intrusive but granular interest profile. The subsequent analysis guides advertising relevance both on this site and across the wider advertising network, optimising each ad impression for maximum pertinence.

4. Your Consent and Control

Upon the first visit, a banner presents the choice to accept all cookies, or to access a detailed descriptive list that permits selective enabling of categories.

Selecting “Accept All” permits the use of the various categories of cookies detailed above, optimizing the overall shopping journey on the site.
Choosing “More Info” brings you to the complete Cookie Policy, where you can explore our cookie usage and configure preferences from the settings of your browser.

Cookies may be managed or blocked at any time through your web browser. Most current browsers provide the option to block or delete cookies. Be advised that disabling specific cookies may impair the performance of certain site functions. Further guidance on cookies and their management is available at AllAboutCookies.org.